Pronunciation

[Springheel]

How do you pronounce "Id", the company? Is it I.D., short for identification, or id, as in id, ego and superego?

[jaxa]

I always just said "eye-dee" but it's apparently "id" as in ego.

 

https://en.wikipedia.org/wiki/Id_Software#Company_name

[Bikerdude]

I have always pronounced it ID, like 'please show us your ID', despite the real reason behind the name being an acronym for "in demand".

 

http://en.wikipedia.org/wiki/Id_Software

[Airship Ballet]

The same as in 'did', because I originally thought it was a really cool allusion to instinctual desire or something, and I remember someone saying in an interview that they liked the idea too but dismissed it as purely coincidental. The 'in demand' bit was actually contrived after taking the name from Romero's 'Ideas From The Deep' name, which I really think they should have stayed with. Still, it's an acronym and so really should be pronounced eye-dee, but they themselves pronounce it simply as id. This is like a similar but different version of the gif/jif argument, only I agree with the one that makes no sense (id rather than I.D.) whereas I agree with gif--which is in keeping with the rules of English pronunciation--rather than jiff, which is how the creator insists it's pronounced.

[jaxa]

#teamJIFF

[Airship Ballet]

You stop that.

[Obsttorte]

Why are you asking? (I pronounce it I.D. but heard the id thingy before, too, which sounds really odd imho).

[OrbWeaver]

Still, it's an acronym and so really should be pronounced eye-dee

 

Strictly speaking if it's an acronym it really should be pronounced "id", because an acronym is a word in its own right (like "laser"), not a list of individual letters (like "BBC").

[Airship Ballet]

Well, it depends on whether they see it as an acronym or just plain initials I suppose, should have said that if it's just initials it should be pronounced I.D. Since it appears in their logo, website, whatever as id, and they pronounce it as such, it's intended to be used as an acronym.

[PranQster]

It has always been id, the counterpart of ego. The childish uncontrolled instincts.

From wiki:

"The id (Latin for "it")^[3] is the unorganized part of the personality structure that contains a human's basic, instinctual drives. Id is the only component of personality that is present from birth.^[4] It is the source of our bodily needs, wants, desires, and impulses, particularly our sexual and aggressive drives. The id contains the libido, which is the primary source of instinctual force that is unresponsive to the demands of reality.^[5] The id acts according to the "pleasure principle"—the psychic force that motivates the tendency to seek immediate gratification of any impulse^[6]—defined as, seeking to avoid pain or unpleasure (not 'displeasure') aroused by increases in instinctual tension.^[7] According to Freud the id is unconscious by definition:

"It is the dark, inaccessible part of our personality, what little we know of it we have learned from our study of the

Dreamwork

and of the construction of neurotic symptoms, and most of that is of a negative character and can be described only as a contrast to the ego. We approach the id with analogies: we call it a chaos, a cauldron full of seething excitations. ... It is filled with energy reaching it from the instincts, but it has no organization, produces no collective will, but only a striving to bring about the satisfaction of the instinctual needs subject to the observance of the pleasure principle.""

 

This seems to fit perfectly for their games.

Edited December 25, 2014 by PranQster

[Airship Ballet]

Like I said, I thought that was cool and someone from id said that they do too, but that it's ultimately a coincidence.

[Lux]

http://en.wikipedia.org/wiki/Id,_ego_and_super-ego

 

Its id as in "did" without the leading "d", though prior to learning that I used to call it I.D. as well. After hearing Carmack say it that cleared it up for me.